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	<title>The Third Page</title>
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	<link>http://thethirdpage.wordpress.com</link>
	<description>Sam Chan&#039;s Thoughts on Marketing, Communications and Creative</description>
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		<title>The Third Page</title>
		<link>http://thethirdpage.wordpress.com</link>
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		<title>Keeping the Digital Blood Pumping to Build Stronger Strategies</title>
		<link>http://thethirdpage.wordpress.com/2009/12/19/more-digital-in-digital-mktg/</link>
		<comments>http://thethirdpage.wordpress.com/2009/12/19/more-digital-in-digital-mktg/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 08:56:46 +0000</pubDate>
		<dc:creator>Sam Chan</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[adaptive strategy]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[solution architecture]]></category>

		<guid isPermaLink="false">http://thethirdpage.wordpress.com/?p=49</guid>
		<description><![CDATA[Do you ever ask yourself, “how digital is my digital marketing?” “Well uh, uh …” Yeah, it’s not a question that everyone is going to have an easy response to. But it’s a question that all of us should really be asking ourselves everyday. Let me explain why that is, and why we should be [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thethirdpage.wordpress.com&amp;blog=8442665&amp;post=49&amp;subd=thethirdpage&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Sam</media:title>
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		<title>Video Ads Need to Learn Some Respect</title>
		<link>http://thethirdpage.wordpress.com/2009/11/28/respect-consumers/</link>
		<comments>http://thethirdpage.wordpress.com/2009/11/28/respect-consumers/#comments</comments>
		<pubDate>Sat, 28 Nov 2009 06:08:28 +0000</pubDate>
		<dc:creator>Sam Chan</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[digital ads]]></category>
		<category><![CDATA[pre-roll]]></category>
		<category><![CDATA[video ads]]></category>

		<guid isPermaLink="false">http://thethirdpage.wordpress.com/?p=32</guid>
		<description><![CDATA[You&#8217;d think that everything bad that can be said about traditional advertising has already been said a thousand times by various people in the marketing space. They say traditional ads are done. That they&#8217;re often shouting at the wrong people at the wrong time, over and over again, from every nook and cranny, and hoping [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thethirdpage.wordpress.com&amp;blog=8442665&amp;post=32&amp;subd=thethirdpage&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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		<title>Campaign Culturalization: Beyond Translation and Localization</title>
		<link>http://thethirdpage.wordpress.com/2009/07/07/campaign-culturalization/</link>
		<comments>http://thethirdpage.wordpress.com/2009/07/07/campaign-culturalization/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 07:47:18 +0000</pubDate>
		<dc:creator>Sam Chan</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[culturalization]]></category>
		<category><![CDATA[localization]]></category>
		<category><![CDATA[translation]]></category>

		<guid isPermaLink="false">http://thethirdpage.wordpress.com/?p=4</guid>
		<description><![CDATA[As someone within an ethnic minority, I can definitely say that a lot of the ads I see on TV that have been translated specifically for my cultural segment aren&#8217;t connecting with me. I&#8217;ll look at it and feel like I&#8217;m looking at robots faking it. I&#8217;m waiting for the rubber skin to peel off so [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thethirdpage.wordpress.com&amp;blog=8442665&amp;post=4&amp;subd=thethirdpage&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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